A poster for John Howe's book is on the wall as well along with the obvious Amazon package arriving, everything is available to buy from a certain online retailer.
It is a poster of the book cover, probably made especially for the advert.
You can see it on the wall below at 25 seconds.
So who is the audience for this? GoT wasn't aimed at kids. If the audience is adult and kids, I can't see that working well for long-form TV - or at least, it doesn't usually.
So who is the audience for this? GoT wasn't aimed at kids. If the audience is adult and kids, I can't see that working well for long-form TV - or at least, it doesn't usually.
This advert to my mind is saying if you want to buy merchandise relating to The Lord of the Rings and the TV show, you can buy it from Amazon. I think Amazon are happy for any age to buy from them.
I am in favour of people reading Tolkien so like the idea of an advert promoting it and hope more are produced.
So who is the audience for this? GoT wasn't aimed at kids. If the audience is adult and kids, I can't see that working well for long-form TV - or at least, it doesn't usually.
This advert to my mind is saying if you want to buy merchandise relating to The Lord of the Rings and the TV show, you can buy it from Amazon. I think Amazon are happy for any age to buy from them.
I am in favour of people reading Tolkien so like the idea of an advert promoting it and hope more are produced.
Sure, but show-related merchandise for kids only makes sense if kids are an intended audience for the show. No one is buying merchandise for a show they aren't watching.
So who is the audience for this? GoT wasn't aimed at kids. If the audience is adult and kids, I can't see that working well for long-form TV - or at least, it doesn't usually.
This advert to my mind is saying if you want to buy merchandise relating to The Lord of the Rings and the TV show, you can buy it from Amazon. I think Amazon are happy for any age to buy from them.
I am in favour of people reading Tolkien so like the idea of an advert promoting it and hope more are produced.
Sure, but show-related merchandise for kids only makes sense if kids are an intended audience for the show. No one is buying merchandise for a show they aren't watching.
I really liked the advert, I felt kinda like that kid so it reached out to me but I have to agree with Stu about who this is aimed at, then I thought back to my collection of movie extras that were left of the Alien DVD and blu-ray collections, and started thinking about the toys that were aimed at kids, yet the movie was most certainly not. Little aliens, resplendent with a mouth that shoots out, plasma rifles and all sorts of stuff, you could even get a Ripley figure much liek an action hero.
Trotter hits the nail on the head I think, "Amazon are happy for any age to buy from them."
And generally the advert spoke to the 8 year old in me, so Amazon were probably hedging their bets on some kids around 10 or 11 watching this with their parents, and Amazon never miss a chance to market.
Also, the show runners have made clear that The Rings of Power will not have the extreme gore and nudity that would have kept many parents from letting their children (or at least attempting from letting them) watch such content. Whether the characterization, themes and dialogue, etc., are juvenile remain to be seen.
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